Sample Letter to the Media

Dear Local Newspaper/TV Station, 

Our school is getting ready to Look for the Good!

Beginning [DATE], [SCHOOL NAME] will participate in the Look for the Good® Campaign, a two-week, school-wide gratitude initiative created by the nonprofit Look for the Good Project, Inc.

Throughout the campaign, students will practice looking for the good in their lives, recognizing acts of kindness, and expressing appreciation for the people who matter to them. Student leaders will help bring the campaign to life through daily announcements and activities, while their peers will add messages of gratitude to a growing Gratitude Wall of sticky notes.

The Look for the Good Project has brought its programs to hundreds of thousands of children across the country, helping schools make gratitude, kindness, and friendship visible throughout their communities.

We’d love to invite you to visit [SCHOOL NAME] and see our Gratitude Wall in person— and even add a message of your own!

If you’d like to schedule a visit or learn more about our campaign, please contact [NAME/EMAIL/PHONE].

To learn more about Look for the Good Project and its school programs, please visit the organization’s website.

Sincerely,
[PRINCIPAL]